By Mark Runyon
I don’t need to tell you that people are glued to their mobile devices. Whether it’s the oblivious millennial almost becoming roadkill while checking Instagram or the modern family hunched over devices at the dinner table, this is crack for the twenty-first century. The average person spends three hours per day on a smartphone or tablet. If you want to get to your customers, you have to tailor your application to their mobile experience.
By Amy Hinote
By definition, an application programming interface (API) is a set of routines, protocols, and tools for connecting software applications. Simply put, in the vacation rental industry, an API is the communication protocol that allows your technology systems to connect and interact with each other. For example, think about your software system, website, and keyless lock system. Information in your property management software/system (PMS) is pushed out to your website and keyless lock system, and information from your website and keyless lock system is pushed back into your PMS.