By Mike Zagorsek
Today, the shift to voice-enabled mobile apps is similar to the start of mobile-optimized websites just eight years ago. Just as some companies that were slow to implement mobile-friendly websites found themselves losing traffic and business, brands today could fall behind if they don’t define a voice-first strategy. Conversely, brands like Snapchat and Pandora that have already voice-enabled their mobile apps are realizing immediate value and heightened user engagement and loyalty.
By Sarah Perez
Founded by former Google engineers, Brief is a newly launched news app that aggregates and summarizes the news in hopes of tackling a number of problems with today’s news cycle, including information overload, burnout, media bias, and algorithms that prioritize engagement over news accuracy. Today, there are so many places to read the news and many aggregators on the market offer access to a near-infinite number of sources.
