by Marc Berman
The fitness industry is experiencing a remarkable shift towards digital solutions, intensified by the challenges and restrictions imposed by the COVID-19 pandemic. The global health and wellness market is already a multi-trillion-dollar industry. It has seen a significant embrace of digital fitness technologies, with fitness apps and virtual training becoming popular.
By Lawrence Snapp
Consumers increasingly want an app to interact with your brand. Our expert explains what they’re looking for from that experience.
With more than 4.3 billion smartphone users, which translates to more than 77 percent of the world’s population, mobile apps have become indispensable to consumers and revolutionized how people live. They serve various everyday purposes across personal and professional lives, from email to food delivery.
